Art of Film Title Design throughout history' article homework task

For my homework task we were to look into and find information that we fount interesting in the, "Art of The Film Title Design throughout history"

TYPOGRAPHY RESOURCES:

                 

The reason why i chose these two typography fonts is because of child hood memories and the Waltograph font is very unique seen as this is very iconic to a wide audience because when they look at this typography they know its to do with Disney. Also the font is very basic especially from the looney tunes typography seen as its a famous piece of work with basic font.

This picture has inspired me seen as the typography is very basic but it gives you an idea of what its about. For example some of the letters are coming off the picture, which could mean the letters are the planes which are taking off. Also the use of color "Me" is in white and the other fonts in black which tells you that theres people in the film that are getting spied and trying to get caught. 

THE SILENCE IS BROKEN:

As movies grew more popular, their titles evolved. Movie producers invested considerable sums in film production and sometimes resorted to fixing a dog of a film by rewriting the inter-titles. For a time, “film doctor” Ralph Spence (1890–1949) was the highest-paid title writer in the industry, earning $10,000 a picture for his one-liners.

Hollywood animation studios, including Warner Brothers and MGM, did give some license to their artists to indulge in title antics. But one can also see that life for the titling crew at Disney was strained by the weight of its foreign-language versions and that film exports rarely encouraged innovation in titling.

The first Mickey Mouse cartoon, circa 1929, features both Mickey and Minnie, but its main title, “Plane Crazy,” is lackluster:

My opinion:

The reason why Iv'e chosen this picture and piece of text is because, I like the way that the picture is in black and white but it has also a fade to the picture which gives it a good effect, it also sets the time it was made aswell. The font of the mickey mouse picture is very basic and recognizable but it has all different types of fonts which makes it special. Also its eye catching for the young target audience seen as its got that cartoony effect which grabs peoples attention.

THE (TRUE) BIRTH OF THE TITLE SEQUENCE:

Breakthrough ideas in titling, such as timing the typography to interact with metaphorical imagery or to create its own world, were largely innovations that came from outsiders to the Hollywood studio system. Figures such as Saul Bass, Pablo Ferro, Maurice Binder and Richard Williams arrived on the scene in the 1950s, at a time when the studios were starting to flounder in their fight with TV

If there were a hall of fame for film title design, Stephen Frankfurt’s sequence for the 1962 film “To Kill A Mocking Bird” (below, upper row) would have a seat of honor. Cameron Crowe referenced it in “Almost Famous” (lower row):

I like the typography of this piece of work seen as it has different pictures for different actors. This creates a mood and it shows the audience whats going to happen seen as each picture could relate to the characters roll. I also like the way some fonts are in hand writing. It gives it a more realistic side to the movie also it could link to the film later on.